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DEPARTMENT OF MANAGEMENT AND MARKETING

Office: 146 Powell Hall
Phone: 985-448-4175
Professors: A. Barrilleaux, Bergiel, Chadwick (Head).
Associate Professor: Cashen, Premeaux, Varela, Viosca.
Assistant Professors: Cater, Li, Field, Macik-Frey, Turner.

Management Program

The university awards the Bachelor of Science degree with a major in management to the student upon the successful completion of the management curriculum and the satisfaction of university and College of Business Administration requirements. The curriculum is designed to educate the student to perform managerial duties in the modern organization.

Management majors, if they choose, can concentrate in either Health Care or Human Resources. The concentrations differ in perspective; each provides the student a specific educational experience on the needed skills, attitudes, and awareness relevant to the functioning of modern organizations.

Management (no concentration) – provides students with a broad understanding of the management discipline.   Management students are introduced to the functions of management– planning, organizing, leading, and controlling with an emphasis on the development of critical thinking, writing and decision-making skills. Graduates are trained to effectively and efficiently manage both profit and non-profit firms in the rapidly changing modern business environment.   The major prepares students to work as supervisors and managers in a wide variety of both profit and non-profit organizations.

Health Care Concentration – provides students with training in understanding the concepts and skills necessary to effectively manage organizations that provide health-care services.   Specifically, students in the concentration are exposed to the multifaceted areas of managed care, coding, billing and accountability, government regulation, the unique structure and behavior of medical facilities and other topics relevant to this rapidly changing field.   The Health Care concentration prepares students to effectively work as managers and eventually administrators in hospitals, health maintenance organizations, pharmaceutical firms, government agencies and a wide variety of other health care delivery organizations.

Human Resources Concentration – provides students with specialized training in how to deal effectively with personnel in organizations.   Students are introduced to the hiring process, compensation and benefits, legal issues in managing people, the influence of human behavior, motivation, leadership and other topics relevant to the field.   The Human Resource concentration prepares students to succeed as general HR managers in a wide variety of organizations.

The concentrations pay special attention to growth in the services sector, to the increasing globalization of organizations, and to the increasing attention to societal and ethical concerns.

While only one degree in management is offered, two areas of concentration are possible.

Minor

To obtain a minor in Management students must complete MNGT 301 and 15 additional hours from Management courses and/or Marketing 470 or 475, for a total of 18 semester hours.   Students must earn at least a grade of C in all minor courses.

Bachelor of Science Degree in Management

–  Management –   Health Care Concentration (MNGC)
–  Management –   Human Resources Concentration (MNGH)

  • (CLR) Computer Literacy Requirement;
  • (GER) General Education Requirement;
  • (OCR) Oral Communication Requirement;
  • (UR) University Requirement
FRESHMAN YEAR Sem.hrs. SOPHOMORE YEAR Sem.hrs.
BSAD 101 3 ACCT 205, 206 6
OIS 200 or CMPS 101 (CLR) 3 CIS 231 3
ENGL 101, 102 (GER) 6 ECON 211 (GER), 212 6
Freshman Seminar Course (UR) 1 ENGL Literature Elective (GER) 3
HIST  Electives* (GER) 6 Natural Science Electives* (GER) 6
MATH 101, 106 (GER) 6 QBA 282, 285 6
Natural Science Elective* (GER) 3   30
SPCH 101 (OCR) 3    
  31    
       
JUNIOR YEAR Sem.hrs. SENIOR YEAR Sem.hrs.
Arts Elective* (GER) 3 BSAD 490 3
BSAD 221 3 MNGT 470 3
BSAD 310 or ENGL 310 (GER) 3 MNGT   420 (3) or Concentration Course (3) 3
ECON 317 or 325   or Concentration Course 3 MNGT Electives (9) or Concentration Courses (9) 9
FINC 302 3 MKTG Electives (6) *** or Concentration Courses (6) 6
MNGT 301, 367, 368 9 Electives (6) or Concentration Courses (6) 6
MKTG 300 3 Concentration Course (0-1) 0-1
Social Science Elective** (GER) 3   30-31
  30    

Total Hours Required for Degree: 121-122

  • Health Care Management Concentration: 122
  • General Management and Human Resources Management Concentrations: 121

Health Care Management Concentration (MNGC) – (28 hours required)

  • AHSC 438 or AHSC 442 (3)
  • AHSC 440 (3)
  • AHSC 450 (3)
  • ECON 415 (3)
  • MNGT 440 (3)
  • MNGT 445 (3)
  • Business  Electives (6)
  • ACCT 221 (3) or MKTG 470 (3)
  • NURS 311 (1)

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Human Resources Management Concentration (MNGH) – (27 hours required)

  • ECON 325 (3)
  • MNGT 420 (3)
  • MNGT 440 (3)
  • MNGT 450 (3)
  • MNGT 475 (3)
  • MNGT 370 (3) or MNGT 469 (3) or MNGT 486 (3)
  • Business Elective (3)*
  • Electives (3)*
  • Choose one (3)
    • PSET 301
    • PSET 302
    • PSYC 207
    • SATC Elective
    • SOCI 204
    • SOCI 404

*See General Education Requirements for the Baccalaureate Degree. Health Care Concentration requires BIOL 114 as part of the Natural Science requirement.
**For Human Resources Concentration at least  three hours from these courses must be selected from courses numbered 300 or above.
***   Six hours chosen from MKTG 360, 470, 475, 480, 481, or 486.

NOTE: See individual course descriptions for prerequisite requirements. Students should obtain curriculum sheet from the department of Management and Marketing.

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MARKETING PROGRAM

The university awards the Bachelor of Science Degree with a major in Marketing to the student upon the successful completion of the Marketing curriculum and the satisfaction of university and College of Business Administration requirements. The curriculum is designed to develop knowledge and skills essential to creating and maintaining successful exchange relationships. Efforts are made to develop students’ appreciation not only for time-honored marketing institutions and functions but also for emerging practices within the profession.

The marketing profession is quite broad and offers graduates a rich variety of career options. Depending on career interests, marketing majors can choose to concentrate in Professional Sales.
Marketing (no concentration) – provides broad exposure to marketing’s essential concepts and functions while allowing students maximum flexibility to develop targeted knowledge in specialized areas through major elective coursework.
Professional Sales Concentration – prepares students for entry-level sales positions and careers in sales management. The curriculum is supported by the state-of-the-art sales and interactive training laboratory (SITL). Students receive in-depth training in selling, negotiating, and sales management through role-play and other interactive exercises.

Minor

To obtain a minor in Marketing students must complete MKTG 300 and 15 additional hours from Marketing courses (at least 6 of which must be from 400-level Marketing courses and/or MNGT 455), for a total of 18 semester hours.   Students must earn at least a grade of C in all minor courses.

Bachelor of Science Degree in Marketing

–  Professional Sales Concentration (MKTS)

  • (CLR) Computer Literacy Requirement;
  • (GER) General Education Requirement;
  • (OCR) Oral Communication Requirement;
  • (UR) University Requirement
FRESHMAN YEAR Sem.hrs. SOPHOMORE YEAR Sem.hrs.
BSAD 101 3 ACCT 205, 206 6
ENGL 101, 102 (GER) 6 CIS 231 3
Freshman Seminar Course (UR) 1 ECON 211 (GER), 212 6
HIST  Electives (GER) 6 ENGL Literature Elective (GER) 3
MATH 101, 106 (GER) 6 Natural Science Electives* (GER) 6
Natural Science Elective* (GER) 3 QBA 282, 285 6
OIS 200 or CMPS 101 (CLR) 3   30
SPCH 101 (OCR) 3    
  31    
       
JUNIOR YEAR Sem.hrs. SENIOR YEAR Sem.hrs.
Arts Elective (GER) 3 BSAD 490 3
BSAD 221 3 Business Elective** 3
BSAD 310 or ENGL 310 (GER) 3 FINC 302 3
MNGT 301, 368 6 MKTG 485, 490 6
MKTG 300, 360 6 MKTG Electives or Concentration Courses 12
Electives 6 Approved Business Elective** or Concentration Course 3
PSYC or SOCI Elective (GER) 3   30
  30    

Total Hours Required for Degree: 121

*See General Education Requirements for the Baccalaureate Degree.
**Must be selected from courses numbered 300 or above.

Professional Sales Concentration (MKTS) – 15 hours required

  • MKTG 320 (3)
  • MKTG  420 (3)
  • MKTG   481 (3)
  • MKTG 350 (3) or MKTG 450 (3) or MKTG 460 (3) or MKTG 470 (3) or MKTG 475 (3) or MKTG 480 (3) or MKTG 486 (3)
  • Choose one (3)
  • CIS 340 (3)   FINC 328 (3)   FINC 341 (3)   FINC 356 (3)   FINC 410 (3)   FINC 450 (3)   FINC 456 (3)   MNGT 367 (3)   MNGT 370 (3)   MNGT 420 (3)   MKTG 350 (3)   MKTG 450 (3)   MKTG 460 (3)   MKTG 470 (3)   MKTG 475 (3)   MKTG 480 (3)   MKTG 486 (3)

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